Free Marketing Tips
October 31, 2006
Dumb Excuse #1
“I’m not sure I want to invest any money in my internet business right now.”
Yes, it’s sad to say but I hear this one from time to time.
Posted by Fouzia under Marketing | Comments (0)
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Dumb Excuse #1
“I’m not sure I want to invest any money in my internet business right now.”
Yes, it’s sad to say but I hear this one from time to time.
Posted by Fouzia under Marketing | Comments (0)
Direct Marketing works!
Why? It works because it’s personal. It carries a message, answers questions and gets orders. Direct Response Marketing works because it is “conversation in writing”.
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Picture this. You develop some product or service, spend countless hours making sure everything is just right, set up a beautiful web site, make sure the ecommerce end is secure, and then release what you know will be of utmost benefit to others.
Posted by Fouzia under Marketing | Comments (0)
Recently, I stopped by a new car wash in my town and while preparing to insert my six quarters into the machine to start the cleaning process, the owner came over to me and thanked me for stopping in. He also handed me a pen that had the name and address of the car wash imprinted on it.
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Popular TV Series Provides a Powerful Marketing Lesson
Small Business owners spend a great deal of mental effort and time trying to dream up the next big marketing idea for their business. I’m all for that. It’s a good time investment for any small business owner to think about ways to promote their business.
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More and more companies seem to be looking for new and innovative ways to market their products. Overlooking most of the traditional marketing techniques, more companies are pioneering the relatively new mobile marketing campaign.
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Entrepreneurs pay a lot of attention to the mechanics of marketing. They take workshops, read books, and hire consultants to find out how to do the best job they possibly can. With my own clients, I often discover that their knowledge of marketing techniques is quite good already. What they might lack is the right kind of marketing attitude.
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When a shopper picks up a product in a store, what’s the first thing they notice? The packaging, right? The same holds true for someone buying a service.
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Looking to grow your business? Make sure you have these marketing tools in place:
#10 A powerful tagline
In 10 words or less, a good tagline reinforces a company’s reason for being. And smaller companies will find it to be one of the hardest working tools.
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Which product feature of yours is every buyer keen to know about? Which sales tool closes prospects instantly? Your price. Yet, despite the far-reaching consequences of a company’s pricing, I’m surprised at how little time small business owners spend on it. Here are a few ways to bring pricing to the forefront of your marketing plan.
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